Maximizing your audience connection and ensuring your brand resonates in the crowd.

• Attendees: 136 attendees in 2024, including 49% from enterprise companies and 19% from mid-market businesses, successfully driving upmarket presence.

• Engaged Pipeline: $74M engaged pipeline in attendance, generating substantial future revenue potential.

• Event Insights & Intel: Event insights were leveraged for a range of purposes, from revenue generation and solving deep-rooted customer challenges (e.g., access to platform, support issues) to identifying key influencers.

Establishing your brand as a thought leader and industry influencer with expert-led discussions.

• Executive-Led Discussions: Roundtable discussions led by executives or experts, often co-hosted with strategic partners, provided actionable insights on key industry trends and best practices.

• Content Creation & Influence: Featured subject matter experts across sales, marketing, data, and operations, positioning the brand as a leader in these fields.

• SDR Enablement: SDRs played a key role in driving registration, ensuring high attendance, and following up to qualify leads for AMs, helping to convert engagement into sales opportunities.

Driving measurable business results through strategic engagement and actionable pipeline growth.

• Pipeline Generation: $7M pipeline generated from the event, representing new opportunities across target accounts.

• ACV Won: $536K in won ACV to date as a direct result of the event's engagement and follow-up.

• SDR & AM Collaboration: SDR efforts in qualifying leads and driving post-event follow-up played a key role in the conversion of attendees into sales opportunities for AMs.

Engaging with a highly targeted audience to foster lasting relationships and business growth.

• Targeted Engagement: 49% enterprise, 19% mid-market, and 29% from other sectors, helping to focus on a high-value audience segment and increase the likelihood of long-term growth.

• Customer-Centric Conversations: The event served as a platform to identify and address deep-rooted customer issues, leading to solutions that enhanced customer relationships and helped drive loyalty.

Maximizing the return on investment through effective execution and impactful results.

• Event Cost: $42K total cost of the event.

• ROI: $536K in ACV won, generating an impressive return of 12.76x on investment.

• Community Building: The event helped build a sense of community among attendees, fostering stronger connections and collaboration across industries.